Inspired Marketing Ideas for Home
Business Owners who Want to Make a Difference
Here's to Your Success!
by Barbara Casey
To succeed in business,
you've got to do two things: raise your personal energy and
raise the energy of your business. The one drives the other. So it starts with you.
The reason for raising
your energy, or level of awareness, is to allow the Law of
Attraction to operate at a higher level. The Law of
Attraction attracts toward you more of whatever you are
thinking. You've heard the saying, "Like attracts like."
If you're trying to build a
business from a place of fear, low expectations, or even
boredom with your product or service, guess what you'll
manifest for your business? Prospective clients who don't
trust you, who don't respond to your offerings and who
recognize that your heart isn't in what you're doing. In
other words... non-clients.
The Law of Attraction works
impartially and perfectly for business, relationships...
everything in your life. To create a "success vitality"
for your business, it makes sense to raise your personal
energy first.
There are lots of ways you
can raise your personal energy. The free methods
include walks in beautiful, natural surroundings; prayers of
gratitude; listening to inspirational music; meditation;
feeling "at one" with the Universe; aligning to the Divine
Presence within yourself; releasing your "baggage" - fear,
anger, jealousy and the like; and loving... your child, your
spouse, yourself.
Do these things as often as
you can, and you'll begin to feel less fearful, anxious and
resentful and much lighter, freer and happier. When things
that used to bother and upset you don't do that anymore,
you'll know you're succeeding at raising your energy. And it
feels so wonderful to be able to rise above the
emotion-laden negative "stuff."
Occasionally, of course, the
"stuff" gets to you. When this happens, I need extra help to
lift and keep my energy up. That's when I turn to books and
tapes to inspire me. Here are some of my "tried and true"
inspirational books and resources... plus a few that are
high on my list to try out.
Inspirational books and resources
to raise your personal energy
The Wisdom of Florence Scovel Shinn
This volume contains Florence Shinn's famous book
"The Game of Life and How To Play It." I've re-read this
book many times and it's one I always go back to when I need
a positive solution for unexpected situations.
You Can Have It All by Arnold M. Patent
Oprah calls it, "One of the most important books I have ever
read." It certainly opened my eyes to a new picture of the
Universe and my role within it.
The Law and the Promise by Neville
This is a book I wish I had known about a long time ago.
It's an excellent study of how imagining creates reality and
teaches us how to "live in the dream" to make it come true.
Amazing book.
Wallace
Wattles said, "You must give every
person more in use value than he gives you in cash value.
Then, you are adding to the life of the world with every
business transaction." Wattles' book has terrific guidance
for business owners. When you join
The Science of Getting Rich Network,
you can download a copy of Wallace Wattles' classic book
FREE.
The Classic Seed Money in Action by Dr. Jon
Speller and Kathleen Shedaker
I like this little e-Book a lot because it sets out simply
the Universal Law of Tenfold Return. If you send out anger,
guess what you get back... multiplied. If you send out
kindness, know it will return in abundance. "The Classic Seed
Money in Action" shows you how to attract money using the
same principle.
Visualization: The Power of Your Heart by Carole
Doré
This is a very powerful course (on CD) for removing
blockages and raising your vibration to create your desires.
All of Carole Doré's material is wonderful, and this tape
series lays the foundation.
Staying in an uplifted "zone"
takes practice and you also have to remember to keep doing
the things that inspire you. But after awhile it feels more
natural and you can slip into a higher energy place (your
connection with the Infinite) more
easily, quickly and frequently. That's when you'll really
start seeing a difference in your life.
You raise the energy of your
business in much the same way.
Release the stuff that
doesn't work, get clear about what you do want to
happen in your business, use the highest quality
information and tools to motivate and teach you, create
a plan of action, and then follow it. In other
words, turn your passions into profits and watch your
business soar.
Business and marketing books
and tools that you can count on
Getting Business to Come to You by Paul and Sarah
Edwards
If you wanted to get just one book to steer you through the
entire marketing maze, this is it. Excellent marketing ideas
and examples and very easy to follow. An incredibly helpful
resource.
Tested Advertising Methods by John Caples
Learn how to write better ads from a master. This "keeper"
book contains formulas for writing better headlines, lead-in
paragraphs and illustrations of right and wrong methods of
writing marketing copy.
Learn Marketing Mastery
with
Marcia Yudkin
If you want to learn from a marketing writer and teacher who
values quality, take a look at the marketing makeovers (and
articles) on Marcia Yudkin's site. I have two of her books,
Persuading on Paper and
6 Steps to Free Publicity.
Get her ezine!
HAPPY MARKETING!